Data Privacy Policy

Your privacy is important to us. This policy explains how Willow Moss Tide collects, uses, and safeguards your personal information when you engage with our creativity platform.

Last Updated: March 18, 2025

Information We Collect

When you interact with our drawing fundamentals platform, we gather various kinds of data to tailor your learning experience and enhance our services.

Personal Information

We collect details you provide directly when creating an account or reaching out to us. This includes your name, email, phone number, and any messages sent via our contact forms. When you enroll in our drawing courses, we also gather information about your artistic background and learning objectives.

Usage Data

We automatically log how you use our site and learning platform. This includes pages viewed, time spent in different sections, completed drawing exercises, and technical details like your IP address, browser type, and device information.

We never collect highly sensitive personal data such as financial details, health information, or government identification numbers without explicit consent for a specific purpose.

Cookies and Tracking

Our site uses cookies and similar technologies to improve your browsing experience, remember preferences, and assess site performance. You can adjust cookie settings in your browser.

  • Essential cookies for website operation
  • Analytics cookies to understand user interactions
  • Preference cookies to recall your choices
  • Marketing cookies to deliver relevant content

How We Use Your Information

Your personal information helps us provide quality educational material and run our drawing platform effectively. We commit to using your data responsibly and only for legitimate purposes.

Educational Services

We utilize your information to grant access to drawing courses, monitor your progress through skill stages, and tailor learning recommendations based on your artistic interests and abilities. This personalization supports more effective learning paths for building your drawing fundamentals.

Communication and Support

Your contact details enable us to respond to inquiries, share important course updates, and provide technical support when needed. We may also send periodic newsletters about new drawing techniques, showcased artwork, or platform improvements if you’ve opted in to our communications.

Platform Improvement

Usage data helps us identify which drawing exercises are most helpful, spot areas where learners struggle, and develop new content addressing common learning challenges. This analysis is conducted in aggregate form to protect individual privacy while refining our educational approach.

We never sell your personal information to third parties. Your data is used solely to enhance your learning experience and improve our educational platform.

Legal Compliance

In certain circumstances, we may use or disclose your information to comply with applicable Canadian privacy laws, respond to legal requests, or protect the rights and safety of our users and community.

Information Sharing and Disclosure

We maintain strict controls over how your information is shared and take privacy seriously in all our business relationships.

Service Providers

We collaborate with trusted third-party service providers who help us operate our platform, process payments, send emails, and provide customer support. These providers access only the data needed for their services and are contractually obligated to protect your privacy.

  • Cloud hosting services for secure data storage
  • Email service providers for course communications
  • Analytics providers for website performance insights
  • Payment processors for course enrollment transactions

Business Transfers

If Willow Moss Tide is involved in a merger, acquisition, or sale of assets, your personal information may be transferred as part of that transaction. We will notify you by email and inform you of any changes in how your data is handled.

Legal Requirements

We may disclose your information when required by law, a court order, or government request. This includes scenarios involving threats to safety, fraud investigations, or violations of our terms of service.

Your Rights and Choices

Under Canadian privacy law, including PIPEDA, you have specific rights regarding your personal information.

Access and Correction

You can request access to the personal data we hold about you and ask us to correct inaccuracies. We will provide this information within 30 days of your request, subject to certain legal exceptions.

Data Deletion

You may request deletion of your personal data, and we will comply unless we have legitimate reasons to retain it for legal compliance, fraud prevention, or legitimate business purposes. Deleting your account will remove access to your course progress and stored artwork.

To exercise any of these rights, contact us at contact@willowmosstide.bond with "Privacy Request" in the subject line.

Marketing Communications

You can unsubscribe from our marketing emails at any time via the unsubscribe link in each message or by contacting us directly. You will still receive essential account and course enrollment communications.

Cookie Management

Most web browsers let you manage cookies through their settings. You can choose to accept all cookies, block certain types, or be prompted before cookies are stored. Blocking essential cookies may impact site functionality.

Data Security and Retention

We implement robust security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction.

Security Measures

Our security practices include encrypted data transmission, secure server environments, regular security audits, and strict access controls. We use industry-standard SSL encryption for all data transfers between your device and our servers.

  • 256-bit SSL encryption for data transmission
  • Secure cloud storage with encrypted databases
  • Regular security vulnerability assessments
  • Multi-factor authentication for administrative access
  • Employee training on privacy and security practices

Data Retention

We keep your personal data only as long as necessary to provide our services, meet legal obligations, or resolve disputes. Account details are usually kept for three years after closure, while course progress data may be retained for up to seven years for educational record purposes.

International Transfers

Although our primary operations are in Canada, some service providers may process data abroad. We ensure adequate protections through contractual safeguards and compliance with Canadian privacy requirements for cross-border transfers.

Despite our security efforts, no method of online transmission is completely secure. We encourage the use of strong passwords and keeping your account information confidential.

Children's Privacy

Our drawing platform welcomes users of all ages, and we take special care to protect the privacy of younger users in line with Canadian privacy laws.

For users under 18, we require parental consent before collecting personal information. Parents or guardians can review their child’s data, request corrections or deletions, and withdraw consent at any time.

Parental Controls

Parents have the right to review any personal information we’ve gathered from their child, request deletion, and refuse further collection or use of their child’s data. We provide clear mechanisms for parents to exercise these rights.

If you believe we have unintentionally collected information from a minor without proper parental consent, please contact us promptly so we can take appropriate action.

Changes to This Policy

We may periodically update this privacy policy to reflect evolving practices, technology, legal requirements, or other factors. We will inform you about significant changes via email or prominent notices on our site.

Minor updates may be posted without individual notice, so please review this policy regularly. The "Last Updated" date at the top indicates when the latest changes were made.

By continuing to use our platform after changes, you agree to the updated terms. If you do not agree with any changes, you may stop using our services or contact us to discuss your concerns.

Contact Information

For questions about this privacy policy or to exercise your privacy rights, contact us at:
Willow Moss Tide
221B Baker Street, London, NW1 6XE, United Kingdom
Phone: +44 20 7946 0000
Email: contact@willowmosstide.bond